Xiam - A Discovery & Personalization Hub

A Discovery and Personalization hub

Xiam™ is a Discovery and Personalization hub to help service providers understand consumer behavior across a range of channels. Xiam improves user experience by learning from customer interactions and presenting highly relevant, personalized, one-to-one offers to match customer needs.

From a service provider's viewpoint, this represents a strategic approach to learning what customers' needs are and responding to them over necessary channels - mobile web, fixed web, IP channel - and within services.

The hub approach also ensures the service provider stays in control. Xiam is easily integrated across all services and channels. Service providers can begin with content targeting and personalization and gradually add more services to the hub. The more spokes that are added to the hub, the more powerful the personalization becomes.

 

Xiam™ - A Market Proven Solution

Xiam Technologies Limited has extensive experience working with mobile operators and other service providers and has integrated the Xiam solution across a range of services including application stores, portals, and reward and loyalty programs. Xiam is designed for the complexities of a heterogeneous device world, so we understand how to best bring complex catalogs of content and services to diverse customer bases and extensive device portfolios. Xiam complements the existing environment, leveraging available customer knowledge, driving sales, and improving the user experience by bringing proactive real-time personalized experiences to each subscriber. Xiam Technologies Limited advanced discovery personalization techniques form the core technology of Xiam.


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    Xiam key part of Vodafone's app strategy
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