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Xiam Announces Vice President of Marketing

Dublin, Ireland 15th November 2004 – Xiam, a leading provider of software solutions for the marketing, management and delivery of mobile content and services, today announced that Kurt Lillywhite has joined Xiam’s management team as Vice President of Marketing.

Speaking on behalf of Xiam, CEO, Colm Healy said, “I am delighted to announce Kurt’s appointment and I look forward to the contribution that he will make to the growth and development of the organisation. Kurt’s deep understanding of the business and technology of mobile content will be of significant value to our company and to our customers.”

As a mobile telecoms veteran, Kurt brings over fourteen years of technical and product marketing experience to Xiam. Most recently, Kurt served as Chief Technical Officer and VP of Marketing for Portal Software in EMEA, where he was fundamental in developing Portal’s strategy to provide the leading convergent billing solution for voice, data and content in the mobile industry working with operators such as Telecom Italia, KPN, Orange and Vodafone Group. Prior to Portal, Kurt held positions with Sybase and Network Imaging Corporation.

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For more information contact:

Martin Clancy
Marketing Communications
Xiam Block S,
East Point Business Park
Dublin 3,
Ireland
T. +353 1 483 2000
F. +353 1 483 2001
E. press.relations@xiam.com
W. www.xiam.com

About Xiam

Xiam provides a suite of software products for mobile content delivery, management and merchandising.

Xiam's customers include leading mobile operators such as Vodafone (UK, Hungary & Ireland), Rogers Wireless (Canada), Alltel (USA), and service providers such as Telenor Interactive (USA), ITV Multimedia (Serbia) and Impact Mobile (Canada).

The Xiam Content Platform enables the end-to-end delivery, management and merchandising of multimedia infotainment alerts, content and applications.

The Xiam Application Management Platform enables mobile operators to provision and manage large numbers of content providers across multiple technologies.

The Xiam Media Platform enables service providers to rapidly deploy and efficiently manage complex and high volume marketing and media applications.

Xiam, which was founded in 1999, is a privately held company.

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